Wednesday, June 15, 2016

Innisfree haenyeo ('sea women') Eco-Handkerchief Campaign

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In the month of June 2016, Innisfree is celebrating the World Environment Day with their annual "Eco-Handkerchief Campaign". In case you are wondering, this campaign originated from 2010 to encourage everyone to use handkerchief and reduce the usage of paper napkins and facial tissues. So this year, the Innisfree Eco-Handkerchief design is inspired by the haenyeo (or "sea women") of Jeju Island and the marine life under water.

Innisfree Eco-Handkerchief Campaign

in conjunction with World Environment Day


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The haenyeo way of diving is recognized worldwide as eco-friendly as it doesn't use any underwater diving equipment while diving into the ocean water, reducing the pollution while co-existing with the nature. While diving underwater, a haenyeo carries only a pair of goggles, a round ball-like tube and basket, just like the design on the Innisfree Eco-Handkerchief. They swim peacefully alongside with the indo-pacific bottlenose dolphins, basalt and the coral of the sea of Jeju. 

The limited edition haenyeo eco-handkerchief comes in 3 different designs and I find it all to be very pretty and fashionable especially the one in the lightest blue color. Other than using the pretty looking handkerchief as it is, you can also style it as a choker or headband too. It'll definitely add a personal touch to your outfit. :)

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Alongside with the Innisfree Eco-Handkerchief Campaign, they are introducing some limited edition products too, which includes The Green Tea Seed Serum, The Green Tea Seed Cream, Water Glow Cushion and Long Wear Cushion with the haenyeo ('sea women') inspired design from the eco-handkerchief. Oh yeah, did I mention that, these limited edition products will be coming in jumbo sized. Double the size, double the fun ! 

Innisfree Eco-Handkerchief Campaign

From 1st June until 30th June 2016, just spend RM 30 and above in a single receipt and decline to use paper bags at any Innisfree store will receive a Limited Edition Eco-Hankie. 

* first come first served basis, while stock last.


PRODUCT INFORMATION

Name : Innisfree The Green Tea Seed Serum
Price : RM 120 / SGD 40 / $30 each
Net Weight : 160ml

Name : Innisfree The Green Tea Seed Serum
Price : RM 115 / SGD 38 / $28 each
Net Weight : 100ml

Name : Innisfree Long Wear / Water Glow Cushion Special Set (Cushion + Refill)
Price : RM 80 / SGD 26 / $19 each

Where to Buy : Innisfree Malaysia Outlets (Sunway Pyramid, Paradigm Mall & Pavilion KL) | Innisfree Singapore Outlets (Takashimaya S.C, Plaza Singapura, Bugis Junction, Jem, Tampines Mall & VivoCity)

For more information, kindly visit:-

Innisfree Malaysia

Website: www.innisfreeworld.com
Facebook: www.facebook.com/innisfreeMYS

Innisfree Malaysia Outlets
Sunway Pyramid, Paradigm Mall & Pavilion KL.

Innisfree Singapore Outlets
Takashimaya S.C, Plaza Singapura, Bugis Junction, Jem, Tampines Mall & VivoCity.

 love ♥, 
 Sarah 

 •••••

3 comments:

  1. thats a great initiative
    Keep in touch
    www.beingbeautifulandpretty.com
    www.indianbeautydiary.com

    ReplyDelete
  2. Such a cute handkerchief!
    xx from Bavaria/Germany, Rena
    www.dressedwithsoul.com

    ReplyDelete
  3. Great review sweetheart...thx for sharing!

    ReplyDelete

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